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I Want to Breathe You In: Data as Raw Commodity
University of Arts, Crafts and Design, Department of Design, Interior Architecture and Visual Communication (DIV), Graphic Design & Illustration.
2022 (English)Independent thesis Advanced level (degree of Master of Fine Arts (Two Years)), 20 credits / 30 HE creditsStudent thesis [Artistic work]
Abstract [en]

In this paper, I look at the history of the internet and online advertising. The internet is inextricably linked to capitalism and is fueled by advertising. As a result, companies like Facebook, Apple, Microsoft, Google, and Amazon collect data in large volumes to improve targeted advertising. An investigation of new power structures has emerged with the internet and how they dominate its and our future.

My creativity lies between art and technology. By merging new technologies like Artificial Intelligence with humor and graphic design, I try to shine a light on the subject.

Place, publisher, year, edition, pages
2022. , p. 21
Keywords [en]
visual communication, data, ai, banners, display ads, online advertising, surveillance capitalism, artificial intelligence, deep fakes
National Category
Design
Identifiers
URN: urn:nbn:se:konstfack:diva-7970OAI: oai:DiVA.org:konstfack-7970DiVA, id: diva2:1576541
Educational program
Visual Communication (Master)
Available from: 2022-06-27 Created: 2021-07-01 Last updated: 2022-06-27Bibliographically approved

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CiteExportLink to record
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